Esotarium Florals & Decor is a creative floral and design studio based in Glen Ellyn, Illinois, founded by Ed Byla and Jacob Usry.

Esotarium began as a name before it became a business.

For Ed, it was a way of finally giving shape to a lifelong instinct toward making, an attempt to gather years of artistic exploration under one identity. For a long time, that identity didn’t have a clear form. The work moved between disciplines such as art, objects, spaces, materials, and atmosphere. The question was never whether to create, but where that creativity truly belonged.

That answer began to take shape in 2024, when Ed met Jacob.

Around the same time, Ed was preparing to design florals for a close friend’s wedding as a personal gift, something meaningful and created purely out of care. Jacob immediately recognized what was happening and encouraged turning that instinct into something real. What began as a single wedding quickly revealed itself as something larger.

With access to a shared studio space and a willingness to leap before everything felt perfectly defined, Esotarium officially opened without a rigid plan for what it would become. At first, it could have been many things. A retail floral shop, a home goods space, a furniture and craft studio, or a place for handmade objects and artistic experimentation.

But flowers kept finding their way back in.

Ed’s natural storytelling approach to design combined effortlessly with Jacob’s lifelong love of giving flowers, something he had done since childhood, bringing bouquets to friends and family members, to his mother and grandmother, simply as gestures of care. Together, that shared language of beauty and generosity naturally evolved into wedding and event work.

Early collaborations within the local creative community, including partnerships with nearby bridal boutiques and fellow artists, helped Esotarium quickly find momentum. What followed was less a pivot and more a realization. Floristry offered a living canvas where art, emotion, craft, and celebration could exist together.

Today, Esotarium continues to grow as a multidisciplinary studio shaped equally by vision and making. Jacob’s passion for fabrication, textiles, and hands-on building allows ambitious ideas to exist physically, while Ed’s artistic direction guides the emotional and aesthetic world behind each project.

From weddings and installations to handmade paper, workshops, window displays, scent, objects, and collaborative projects, Esotarium has become exactly what its name suggests, a place where many forms of creativity gather.

A space for exploration.
A place where hidden knowledge, craft, and beauty come together and are shared with others.

And hopefully, a way to build a life doing what we love.

At its heart, Esotarium exists to transform meaningful moments into immersive experiences.